Tapcart (wip)
Tapcart is a mobile app builder that allows merchants on Shopify to easily build a powerful shopping app. As a visual designer at Tapcart, I work closely with the brand design team and other partners within the company to create, build, & support Tapcart’s visual identity in all channels of design.
Watch the 2022 design reel to see the
work that I have done!
Digital Design | Web Design | UI/UX | Branding |
Art Direction | Social Design | Paid Social Design
Maison Louis Marie
Maison Louis Marie approached us to redesign their website and to upgrade their overall user experience + elevate their brand. We wanted to design a site that eased the issues of shopping online for fragrances, while also offering an unique experience that brings the essence of Maison Louis Marie to life.
Visit the site here for the full experience.
Art Direction + Design: Maura Cottles & Devin Lee
Digital Design | Web Design | UI/UX | Branding |
Art Direction
Email Design
Ecommerce email designs for various clients.
Design: Devin Lee
Clients: Ina Labs | Fig 1. | Potli | iRestore | EOS
Branding | Performance Creative
Couplet Coffee (wip)
Couplet Coffee is a speciality coffee shop that is queer woman owned. They aim to make coffee fun and approachable, “not douchey”. Couplet reached out for us to create a customm Ecommerce website, I worked directly with our Ecomm lead, as well as our dev to create this site. We started with wireframes and brand explorations to see how we can evolve and also utilize their eccentric branding to exist on a digital space.
Visit the site here for the full experience.
Web Design: Devin Lee
Ecomm Lead: Madeline Sheahan Web Developer: James Auble
Digital Design | Web Design | UI/UX | Branding |
Copywriting |
Velvet
Velvet is a sensual cannabis experience for women, that empowers them to be sexually confident while also introducing cannabis-based products into their sex lives.
Velvet aims to create ‘vanity worthy’ products that proudly show off Velvet’s lush packaging and tactile experience. Velvet will allure the user and change the current perceptions of the sex enhancement industry.
Photography: Jason Ware
Art Direction + Design: Devin Lee
Branding | Packaging | Art Direction
Median Magazine
Median Magazine is a quarterly magazine that examines the phenomenon of opposition between two radically different ideas, themes, and things. Through these opposing forces, it examines the intrinsic relationships and connections that are created and how they interact with one another. Median focuses on a wide range of themes (culture, politics, art, fashion, food, etc.). Median aims to explore and understand the in-betweens that occur through these interactions.
Photography: Devin Lee
Art Direction: Devin Lee
Print | Transmedia | Branding | Art Direction | Social Design
BÜ Skincare
BÜ is an organic Manuka honey skincare line based in New Zealand that provides a unique and organic experience to the user. BÜ focuses on creating an inclusive experience and aims to break boundaries by creating a comfortable space for all genders to enjoy the benefits of our Manuka honey skincare. As the name states, BÜ is all about being true to yourself (but with better skin) and reinforces your best qualities.
Photography: Devin Lee
Art Direction + Design: Devin Lee
Branding | Packaging | Art Direction
Robin Golf (wip)
Robin Golf approached us for a website redesign & brand refresh. We wanted to optimize the site for better conversion, while also expanding their the site to
accommodate for new product releases. These two factors heavily influenced how we redesigned the site.
Web Design: Devin Lee
Ecomm Lead: Madeline Sheahan
Web Developer: James Auble
Digital Design | Web Design | UI/UX | Branding
Apple︎
Worked within the Marketing Communications design team to help create, organize, produce, & implement Apple internal and Marcom Projects. Assisted from initial creative brief, conceptual development, visual language exploration, and production of assets.
︎More information available upon request
Internship 2018
